Del Monte takes part in the 21th edition of Gulfood on 21-25 February 2016 at the Dubai International Convention and Exhibition Centre.
In its 10th participation, Del Monte highlights its increasing involvement in the farming operations within the region, growing Fresh produce on off soil technologies as well as from the ground.“We already have a farm in the UAE & Turkey and will soon be owning farms as well in Jordan & KSA. Reinforcing further our vertically integrated model is allowing us to control the quality every step of the process and guarantee we pick the freshest for our consumers”, states Mohammed Abbas, Del Monte MENA Vice President.2016 will be another key year in Del Monte’s expansion with the launch of new product categories and services both towards B to B and B to C. Some of them will be showcased at Gulfood 2016 for visitors to experience them. These products respond to commitment towards consumers to help them match their 5 a day intake of fruits & vegetables – as it can be challenging in today’s society.Del Monte is committed to grow, produce and distribute premium quality products for healthier generations. Del Monte has more than 120 years of vertically integrated experience and has been present in the Middle East markets for many years before we actually moved our Regional Headquarter to Dubai and expanded our direct presence into the other neighboring markets. Our strategy ahead remains firm on diversifying our product offering but also expanding geographically. At Del Monte, we are dedicated to meeting the current and future needs of consumers worldwide. Del Monte is always seeking new opportunities to innovate & stay attentive to its consumers’ needs. The biggest trend in the F&B industry would probably be the rise of health consciousness among consumers. Del Monte is continuously launching new product categories and line extensions to match this growing demand. Our fresh-cut fruits and vegetable ranges satisfy today’s health and wellness-conscious consumer demands with a level of convenience that fits perfectly into their active lifestyles. We also aim to be ahead of these demand, by launching innovative products; that was the case of our Green juice for instance, launched earlier last year.